Study: My Understanding of Clothing

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All about High-End Fashion Retailing High-end fashion is all about pricey, luxurious items that are produced by world famous fashion designers and worn by the upper rich and celebrities. The process of promoting high-end fashion clothes starts with a fashion show, produced by the clothes designer, and worn by famous models in front of the gazing inspection of rich patrons, fashion magazine editors, fashion bloggers, celebrities, and merchandisers. It is basically the marketing strategy of high-end designers to create trends and from this, fashion buyers and merchandisers spread the trend by either wearing the clothes or displaying these in posh or exclusive boutiques around the world. The marketing, as well as managing, of haute couture and contemporary fashion design clothing, that are based on the latest fashion trend and made of top-caliber fabrics, is the function of a high-end fashion merchandiser or retailer. Since the fashion industry is a billion dollar industry, high-end apparel retailers team up with a group of merchandisers to scale the fashion trends and analyze its marketing value so that they choose which clothes will sell at the right prices and determine at what particular season should these designer clothes be displayed to consumers.
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Fashion merchandisers are in the forefront of forecasting what are the fashion trends for the upcoming season, such that their forecasting is a result of their teaming up with designers and retailers to bring out a combination of branding, marketing and customer relations. Also, fashion merchandisers are often hired/consulted by famous department stores to re-design store shelves of high-end fashion clothes with the rich consumers in mind.
Overwhelmed by the Complexity of Fashions? This May Help
Even if their circle of clientele is relatively small, but still the fashion industry makes their billions cashing in on the fashion trends as they influence people of this from their fashion blogs, magazines, social media, whichever effective tool to create in the minds of consumers on how good they can look with these upcoming trends and how good they will feel wearing these expensive clothes. High-end designs are always unique one-of-a-kind style, can cost between moderately to very expensive prices, and are either custom-made or made-to-order. In order to broaden the range of consumers in a global perspective, most high-end retailers are now into clever advertising through the internet, thereby bringing new trends in greater brand accessibility and developing new levels of global customers. It is cashing in on social sentiments that have increased interest on designers’ clothes, like if it gets a million “likes” in the social media, it is actually saying that these million friends approve of the design and that it’s worth buying it and that equates to increase in sales as buyers are psyched into realizing the social sentiment.